Welcome to the world's first dedicated watch trading platform

Our mission

We believe that the value, versatility, and excitement of watch trading should be available to all.

Our-mission-img-banner
Everyone should have access to expert analysis, trusted advice, and the guarantee of getting exactly what they want. Whether you’re just starting with watches, seeking the crown jewel of your collection, building your wealth, or looking to sell – you’re welcome at Watches.io.

Our platform

Watches.io is a secure, efficient platform designed for novice traders and experienced collectors alike.
By harnessing real-time market data, proprietary technology, and top-tier customer support, we provide an experience unlike any other.

Find the watch of your dreams with ultra-fast shipping and expert watchmaker verification, track the value of your collection, and even securely store your valuable timepieces with us for frictionless on-chain trading or instant borrowing.

Our team

Enthusiasts. Collectors. Traders. Technologists. We’re driven by a shared vision – and understand that watches are valued in more ways than money.
We started Watches.io as a seamless trading platform and a trusted, accessible space for the collecting community. With over two decades of experience earned at leading watch and tech companies, our team brings expertise and passion to every transaction. And we’re dedicated to meeting every challenge the industry throws our way to ensure a better experience for you.

Meet the founders

Founder
Jake
Plonskier
Jake Plonskier

As COO of Horus Watch Straps, Jake scaled the company to 165 stores and grew revenue by 400%, making it the top watch accessories brand globally. With a passion for watches and innovation, he’s committed to revolutionizing the industry through strategic growth and technology.

CO-FOUNDER
Vinny
Frigatti
Vinny Frigatti

Vinny’s tech journey began with building computers and tweaking game code. After founding a mobile app startup, he built fintech systems processing millions of transactions. Since 2017, his focus has shifted to crypto trading and NFTs, now shaping the future of watch trading.

CO-FOUNDER
Chris
Magesty
Chris Magesty

Chris started in tech in 2013, building automation tools for sneaker bots. After joining Prudential’s emerging tech team, he dove into web3 and smart contracts in 2017. His passion for watchmaking and engineering drives his mission to modernize the watch industry with new tech.

Backed by the best

And many other top investors across tech, blockchain, and consumer sectors.

Personalized concierge at your fingertips

Our dedicated concierge team is here to help. Whether you’re buying, selling, or simply exploring, we offer tailored support to meet your unique needs.